Marketing – Graphic Design

Here are some of the designs I’ve made to advertise library events and services while at Bryn Mawr College. My rule of thumb in designing is: Would it have gotten my attention during junior year at 2 AM as I took a break to revise my paper? And this is how since I started our Instagram content scheduling, our KPIs have steadily increased among our current students.

Bottom line: when advertising, it is critical to know your public. College students like a healthy mix of information, inspiration, fun and quality memes. I know, you’re welcome 😉.

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How about you use some time from your break to pick up a new skill? Bryn Mawr subscribes to LinkedIn Learning (RIP Lynda). They have courses on everything from soft skills (like overcoming impostor syndrome) to hard skills (like Python for data science).⠀ The best part is that they have learning paths which can get you up and running in a lot of different fields! LinkedIn Learning also offers certificates of completion for different courses and paths, which you can later add to your resume and LinkedIn Profile.⠀ ⚠⚠You do not need a LinkedIn account to use LinkedIn learning nor need to link your personal LinkedIn account upon activation ⚠⚠⠀ For more info on how to get started visit: https://buff.ly/2MHMVKf⠀ ⠀ #brynmawrcollege #linkedinlearning #digicomps #bmcbanter

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Happy Wednesday Mawrters! You've made it through half of week 44 of this year! ⠀ As years passed, some traditions have changed names, some were created, and some were forgotten. Lantern Night unites all Mawrters! According to this excerpt from The College News from October 28 1919, class of 1890 (the second class ever) was the first to receive the lantern. The idea of giving first-years a lantern originated from one line in a song by Dr. E. Washburn Hopkins: "the only lantern in Bryn Mawr."⠀ Students used to get lanterns in broad daylight after an outdoor play and a severe oral quiz by the Sophomores. Pallas Athene (written as 1893’s class song) became a part of the tradition in 1901! And each class used to write its own song for Lantern Night!⠀ These photos, courtesy of Special Collections, show Mawrters circa 1918 walking into the Cloisters and posing in the cloister lantern in hand (Signature Lantern Night!) ⠀ So Mawrters out there what was your favorite memory from Lantern Night? And for those who haven’t done it yet, what is that you’re looking forward to the most?⠀ #SpecialCollections #WaybackWednesday #WednesdayWisdom #WisdomWednesday #brynmawrcollege

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Happy Halloween Mawrters! ⠀ Today we come here with #tbt of a very sp🎃🎃ky story of a student who lost all of their assignments because their computer broke! Did you know that thanks to Office 365, you can save the papers you are currently writing directly in the cloud and easily access them from Word in one of the college's computers? Of course that with OneDrive for Business you can store much more than that! ⠀ For instructions on how to properly use OneDrive for Business and not to fall victim of the ghostđŸ‘» of computer malfunctions, check our Techdoc: https://buff.ly/2EOiiC7⠀⠀ Do you have a horror losing-all-your-files story to share?🎃🎃🎃⠀⠀ #brynmawrcollege #librariesofinstagram

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Do you already feel like you are drowning into papers to write and articles/books to read? Is your desk stacked up with readings from different classes or your desktop full of reading notes and you are having a hard time keeping track of things? You should try using Zotero – a free citation management tool that let's you anotate pdf, accumulate references and cite them with a mouse click. Check our guide here: https://buff.ly/2Rs2Aih or come to our workshop today at 7pm (calendar and more info here: https://buff.ly/2pFWX3j)⠀ ⠀ [alt-text = arm holding a baby deer up to prevent it from drowning. Deer is tagged as you and the arm is tagged as LITS. In the water there are "floating" words. MLA, Chicago, plagiarism, citations, missing references, APA, Research management]

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